Although they are frequently used as decorations for workplace walls and websites, do company principles like integrity, innovation, and collaboration actually reflect day-to-day operations? There is a growing gap between stated values and lived culture—the unwritten customs and behaviours that shape the workplace experience.
Leadership establishes values, which are aspirational concepts. What unfolds on the ground is culture. When they align, employees feel purpose and trust, and customers sense authenticity. However, it weakens internal trust when ideals are only theatrical—such as promoting innovation but condemning failure.
Such misalignments tend to surface quickly in today’s world. Instead of advertising slogans, employees want facts. So, how can organisations bridge the gap?
First, evaluate your culture honestly through feedback and open discussions. Then, convert vague values into concrete behaviours. Leadership must model these values consistently and recognise the people who truly uphold them—not just those who meet targets.
Company values are commitments. Culture reveals whether those commitments are kept. When you truly live your values, they become your brand. And people will always remember how your culture made them feel more than what your website claimed.
Here’s an actionable tip for you: Don’t reduce your company culture to a mere slide deck in some compliance training or an annual refresher workshop. Integrate it into every aspect of daily actions, including meetings and decision-making. And remember to regularly reflect on whether your actions still align with your company values.
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