In this article, we talk about why persona stories are more useful than persona CVs. While CVs can provide information, they do not evoke emotions and empathy, which is the whole point of creating learner personas.
By integrating sustainability into our learning initiatives, L&D can help employees understand the impact of their actions on the environment and empower them to make good choices. This not only benefits the planet, but it can also drive business value by improving efficiency, reducing costs, and enhancing brand reputation. This article delves into how L&D can spearhead and drive this important initiative in organizations.
This article takes you on a deep dive into the what and the why of learner personas. It also elaborates on how to obtain the information needed for creating those personas.
We have seen L&D teams pour their hearts into the creation of personas, often involving lengthy discussions and debates, only to have them sitting on a shelf, gathering dust. Don’t let that be you. This article delves into what should happen (or can happen) once your personas are defined.
In L&D, personas are fictional learners that reflect real ones. We create them so we can better understand the aspirations and challenges of learners, and work towards creating a solution that better aligns with their needs. The term is borrowed from the world of marketing, which uses buyer personas. However, we’d do well to consider the implications for L&D and tweak it to suit our purpose, instead of adapting it directly from there.
